Pete Burdon

name Pete Burdon is the director of Seeking Publicity, a New Zealand company dedicated to helping small businesses generate media publicity. This is achieved by on and offline training, while the company also provides consultancy services. For more information, visit www.seekingpublicity.co.nz

Sales and Marketing

More to media publicity than press releases

30th June 2010
Many people wrongly believe that writing and sending a press release is all they need to do to get media publicity. A press release is like a story in a newspaper, but it is sent to journalists with the aim of enticing them into writing their own stor... Read >